>Please, click the arrow to the right hand side of the image to see the complete set.
Agency: iris Nation Miami
Client: Diageo
Project: Stride into 2012 - Christmas promotion 2011 for Johnnie Walker Black Label and Black & White whiskies.
Market: Trinidad and Tobago
Roll: Art Director / Graphic Designer
Description: Christmas 2011 promotion only for Johnnie Walker Black Label and Black & White whiskies for Trinidad and Tobago to increase sales during the holidays. It consisted on submitting the codes of marked bottles once you bought them in exchanged for entries or more changes to win excellent prizes. Any 75CL would get you 1 entry and larger bottles would get you 2. Participants who won had to show the bottle with the winner code on it as a proof of purchase to redeem the weekly prizes that included cash, TV sets and other electronics.
Our job was to develop the idea and the image of the promotion. Local agencies adapted for retail, ads, OOH, etc.
The images above include the final visuals, photos of what the local markets made, as well as initial proposals.
>Please, click the arrow to the right hand side of the image to see the complete set.
Agency: iris Nation Miami
Client: Adidas
Project: Christmas campaign 2011
Market: Latin America
Roll: Art Director / Graphic Designer
Description: A complete Christmas 2011 campaign for Adidas Performance (Sports) and Originals (Style) that included pieces like posters, price tags, special edition boxes for Christmas, window displays, take one flyers with space to write your Christmas list, and other pieces.
>Please, click the arrow to the right hand side of the image to see the complete set.
Agency: iris Nation Miami
Client: Diageo
Project: Discover the true taste of Whisky 2011
Market: Latin America and the Caribbean
Roll: Art Director / Graphic Designer
Description: A campaign with more than 45 pieces in English and Spanish that included ads, poster, bifolds, banners, aisle invaders, decals, gondolas, FSDUs, bottle necks and shelf strips, between others.
Some of the brands involved in the promotion were Johnnie Walker Blue Label, Johnnie Walker Gold Label, Johnnie Walker Black Label, Johnnie Walker Red Label, Buchanan’s DeLuxe 12, Grand Old Parr 12 and Black & White.
The images above include a few of the final pieces and some initial proposals.
>Please, click the arrow to the right hand side of the image to see the complete set.
Agency: iris Nation Miami
Client: Johnnie Walker
Project: Be a giant Facebook activation 2011
Market: The Caribbean
Roll: Graphic Designer
Description: A Facebook activation by Johnnie Walker that asked people to pledge to be a giant and not drink and drive.
The application featured Sir Isaac Vivian Alexander Richards, a former West Indian cricketer, better known as Viv Richards. He was voted one of the five Cricketers of the Century in 2000 by a 100-member panel of experts. Making him the perfect spoke person for the cause in the market.
Agency: iris Nation Miami
Client: Johnnie Walker
Project: Be a giant Poster 2011
Market: The Caribbean
Roll: Graphic Designer
Description: A poster inviting to a special event to pledge to be a giant and not drink and drive and enjoy the afternoon with Sir Isaac Vivian Alexander Richards. A former West Indian cricketer, better known as Viv Richards. He was voted one of the five Cricketers of the Century in 2000 by a 100-member panel of experts. Making him the perfect spoke person for the cause in the market.
Project: Xperia PLAY by Sony Ericsson [Personal Project] 2011
Roll: Graphic Designer
Description: A poster to promote the new cellphone from Sony Ericsson, Xperia Play, with a PlayStation certification.
>Please, click the arrow to the right hand side of the image to see the complete set.
Project: LIV channel promotional pieces [Personal project] 2011
Roll: Graphic Designer
Description: Promotional pieces for LA Ink, Project Runway and So you think you can dance TV shows for LIV channel.
>Please, click the arrow to the right hand side of the image to see the complete set.
Project: Travelers Insurance website [Personal Project] 2011
Roll: Graphic Designer
Description: A new, cleaner look to an existing website for Travelers Insurance.
>Please, click the arrow to the right hand side of the image to see the complete set.
Agency: Artbiz Design
Client: My Biotiful Bag USA
Project: My Biotiful Bag USA website [https://www.mybiotifulbag.us/] 2010
Market: USA
Roll: Graphic Designer
Description: My Biotiful Bag is a organic accessory brand for the eco-conscious stylish shopper. A line of practical, colorful, easy-to-wear pieces for any occasion. The bags are made from GOTS-certified cotton (Global Organic Textile Standard) and the dyes used are AZO-free (no heavy metals in production process)
>Please, click the arrow to the right hand side of the image to see the complete set.
Agency: Artbiz Design
Client: Veld’s USA
Project: Veld’s USA website [http://veldsusa.com/] | 2010
Market: USA
Roll: Graphic Designer
Description: A website for Veld’s, a skincare line born from the wealth of the wild medicinal and beautifying plants of the South African bush region. Each formula is based on one scientifically proven youth prolonging ingredient from the Veld, then optimized and formulated with the best of French cosmetic expertise.
>Please, click the arrow to the right hand side of the image to see the complete set.
Agency: Artbiz Design
Client: WFD Ventures, LLC
Project: Holiday card 2009
Market: USA
Roll: Graphic Designer
Description: WFD Ventures LLC provides equity financing and industry expertise to medical device and healthcare technology companies. The principals of WFD have extensive experience commercializing medical technologies and seek partnerships with entrepreneurs, doctors and scientists to improve medical outcomes and maximize the financial potentials of their innovations.
They wanted a fun way to show what they do and their appreciation to their clients and partners during the holidays, that’s how we came up with the idea you see in the photos.
Project: ’Save a little bit of Sunshine’ photo-manipulation [Personal Project] 2010
Roll: Graphic Designer
Description: A photo-manipulation piece intended for a desktop wallpaper.
Agency: Freelance project
Client: Killtech Software [http://killtech-software.com/]
Project: Magazine ad 2010
Market: Europe and USA
Roll: Graphic Designer
Description: Killtech Software is an independent development shop that loves interactive media and paintball, and puts them together and delivers applications that will help paintballers on and off the field.
The ad was publish in the paintball magazine Facefull.
>Please, click the arrow to the right hand side of the image to see the complete set.
Agency: Artbiz Design
Client: Pioneer
Project: Pioneer “Todoroki” Shelf Talker 2009 | More details at Behance portfolio.
Market: Latin America
Roll: Graphic Designer
Description: The design was meant to be always on top of the system, that’s why than a shelf talker it’s a woofer talker.
What does TODOROKI mean? “Todoroki” is Japanese for a “roar” or “rumble”. It’s a word fordescribing the sound of rolling thunder or a blast from a big cannon.It also symbolizes the earth-shaking sounds that this system is capableof delivering. Listening to TODOROKI can be like listening to thecrashing of waves on the beach.
Who is TODOROKI for? Do you love club and dance music with a heavy bass and lively higherrange sounds? Then TODOROKI was made for you. Pioneer’s receiver andspeaker engineers tuned its sound specifically for music fans. And theywanted to make a bold statement, so they gave TODOROKI amazingperformance capabilities and a knockout appearance.
>Please, click the arrow to the right hand side of the image to see the complete set.
Agency: Artbiz Design
Client: -
Project: Website proposal 2010
Market: USA
Roll: Art Director / Graphic Designer
Description: A website design, look and layout proposal for a brand of illustrations printed and delivered in canvas for babies, kids and teenagers.


![Project: Xperia PLAY by Sony Ericsson [Personal Project] 2011
Roll: Graphic Designer
Description: A poster to promote the new cellphone from Sony Ericsson, Xperia Play, with a PlayStation certification.](http://25.media.tumblr.com/tumblr_lhew9iUHix1qgjngpo1_1280.jpg)
![Project: ’Save a little bit of Sunshine’ photo-manipulation [Personal Project] 2010
Roll: Graphic Designer
Description: A photo-manipulation piece intended for a desktop wallpaper.](http://24.media.tumblr.com/tumblr_lgbwydoJqV1qgjngpo1_1280.jpg)
![Agency: Freelance project
Client: Killtech Software [http://killtech-software.com/]
Project: Magazine ad 2010
Market: Europe and USA
Roll: Graphic Designer
Description: Killtech Software is an independent development shop that loves interactive media and paintball, and puts them together and delivers applications that will help paintballers on and off the field.
The ad was publish in the paintball magazine Facefull.](http://25.media.tumblr.com/tumblr_lgbwdc377O1qgjngpo1_1280.jpg)